Steps
- Open Media Library in the sidebar and click Upload, or drop files anywhere on the page.
- Wait for the upload tray to finish. The metadata is removed before the file reaches PromoStar’s CDN, so no unstripped copy of a new upload is stored there.
- If a file shows Failed, it was not stored. The message in the upload tray tells you to export the file again or to retry the upload.
What is removed
PromoStar removes the metadata tags stored inside the file. That includes:- GPS and other location data
- Camera and phone make, model, lens, and serial number
- Capture, creation, and edit dates and times
- Software, encoder, author, owner, copyright, and comment fields
- Embedded preview thumbnails
What is kept
- The picture and video content. JPEG files are never recompressed.
- Color profiles.
- Image orientation (except in WebP files), and video rotation and mirroring, so files still display the right way up.
- GIF and WebP animation.
This check runs on files you upload. Files PromoStar imports from your RedGifs account are stored as downloaded, without this step.
Good to know
- HEIC, HEIF, AVIF, TIFF, and BMP files are converted to a WebP working copy for the library. PromoStar keeps your original in its original format, and the original is stripped too.